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As part of the Enrollment Management division, and reporting to the Assistant Director of Recruitment and Admissions, the Admissions Counselor role serves as a key member of the team which is focused on supporting the recruitment goals of the University. The Admissions Counselor is part of a professional, fast-paced, and cohesive team where work feels like a second home. The scope of recruitment is typically within Southeastern, Michigan for our regional public institution. Responsibilities include building awareness of the UM-Dearborn brand and conveying the sense of Michigan Excellence and Community upon which we pride ourselves. Outreach efforts are ongoing and vary throughout the year as focus shifts among the following activities: on and off campus school visits, general high school presentations, college fairs and recruitment events (in-person and virtual); and the counseling of prospective students to get them into the admissions funnel focusing on students prior to application. This position will also work with students after admission through the admissions and enrollment process. While this role will work primarily with the first year student population there will be a coordinated effort with the transfer team with the Office of Admission.
(40%): Recruitment for FTIAC students
Plan, coordinate, and participate in campus-wide outreach projects and activities, including local high schools to give general admissions presentations to prospective students and high school counselors, community organizations, and partners related to undergraduate admissions and dual enrollment.
Establish relationships with high school counselors at visits to strengthen relationships with the University of Michigan-Dearborn and support enrollment pipelines in the designated recruitment territory.
Prepare detailed assessments and reports on engagement activities and participate in the development of strategic plans for supporting pipelines in coordination with the Assistant Director of Recruitment and Admissions.
Make formal public presentations and/or serve as an official representative of the University at various recruitment visits and events (in-person and virtual) including high school visits, on-site admissions,college fairs and tours to the University.
(40%): Student Liaison after Application
Use a territory management model for strategic enrollment management initiatives.
Maintain prospective student records in our customer relationships management software, tracking outreach and following up with students through multiple modes of communication.
Conduct recruitment through virtual methods (presentations and appointments utilizing Zoom and other virtual services) as needed.
Counsel potential students (First-Year, Transfer, and Non-Degree) and their families on through the admissions funnel (from applicant to enroll); including, admission requirements, policies and procedures, transfer of credit, scholarships, basic financial aid concepts and other related issues
Connect prospective students and parents with other college resources, including faculty, student life, academic office, and business office.
Assist in phone call campaigns for applied and admitted students
(10%): Application Review
Review undergraduate applications and materials to make decisions using established University criteria
(10%) Other Enrollment Activities
Professionally represent the university to internal and external constituencies cultivating relationships with key influencers including school counselors/advisors, community-based organizations, and other external partners for undergraduate first year recruitment.
Responsible for the primary outreach of the institution for recruitment but will also provide assistance with calling campaigns,administrative work, and office coverage in off-peak recruitment times as needed.
Effectively use Salesforce (customer relationship management tool) and Banner (student information system).
Assist with internal prospective student events (orientation, open houses etc.) and outreach when needed.
Other duties or projects as assigned.
Bachelor's degree required or an equivalent combination of education and experience may meet the educational requirement
Self-motivated and goal-driven
Demonstrated effective teamwork experience
Ability to interact effectively and professionally with all audiences
Enthusiasm for working with people and a sensitivity to working with multicultural populations
Experience working with students from underrepresented populations
Exemplary interpersonal, oral and written communication skills
Experience in an educational setting or relevant transferable skills
Strong time management skills with ability to effectively prioritize multiple conflicting tasks and follow through on their execution
Ability to travel and work occasional evenings and weekends
Must be able to lift up to 30 pounds
Required to be considered at the the Admissions Officer Intermediate
1 to 3 years experience in student services functions.
College Admissions experience
Basic understanding of Free Application for Federal Student Aid (FAFSA) and Financial Aid
Knowledge of Metro-Detroit/Michigan communities
Experience in developing and implementing recruitment plans and strategies
This position is considered non-exempt in compliance with the Fair Labor Standards Act (FLSA).
Hours/Week: 40 hours/week; Shift/Hours/Days: Varies based on recruitment cycles.
Candidates must be able to be lawfully employed in the United States; sponsorship to obtain such status is not available at this time.
This position is included in the bargaining unit represented by the University Staff United (USU), which represents bargaining unit members in all matters with respect to wages, benefits, hours and other terms and conditions of employment.
The University of Michigan conducts background checks on all job candidates upon acceptance of a contingent offer and may use a third party administrator to conduct background checks. Background checks are performed in compliance with the Fair Credit Reporting Act.
The University of Michigan is an equal employment opportunity employer.
A great university is made so by its faculty and staff, and Michigan is recognized as one of the best universities to work for in the country. The Michigan culture is known for engaging faculty and staff in all facets of the university to create a workplace that is vibrant and stimulating.For two consecutive years, the Chronicle of Higher Education has placed U-M in its "Great Colleges to Work For" survey. In particular, the university earns high marks for strong relations between faculty and administrators, a collaborative system of governance, strong pay and benefits, and a healthy work/life balance.