The Associate Director of Admissions & Recruiting is responsible for implementing the recruiting and admissions plans for the Carlson School’s Master of Science (MS) programs, which include MS in Business Analytics, Master of Applied Business Analytics, MS in Finance, MS in Supply Chain Management, and Master of Marketing by attracting high quality candidates to apply to and attend the Carlson School. A particular focus of the role is developing strategic relationships across the U of MN and area campuses. The position develops and manages campus/class visit program, plans and hosts specialty recruiting events, and coordinates ambassador programs. The position may travel locally, nationally and internationally to recruit prospective students. The position also serves as a high-level advisor to candidates interested in the program, conducting extensive outreach with potential students via phone and email campaigns, meet with walk-in candidates, and respond to general inquiries from prospective students, applicants, and admitted students. The position coordinates MS programs application and interview process, conducts admissions interviews, reviews admissions applications, and provides admission recommendations. Other tasks include contributing to the planning, implementation and reassessment of the strategic recruitment and admissions plan for the MS programs, and management of specific admissions and recruiting projects and events, Ambassador Programs, Graduate Assistants, as well as support for exploration and launch of potential new Master’s programs etc.
Project Management (15%)
Develop and implement innovative individual prospective student and broader student populations’ recruitment plans, ensuring a high level of increased and qualified inquiries, applicants, and matriculates.
Organize, manage and develop special recruiting and yield events on and off campus.
Serve as manager of special recruiting events by developing, organizing and executing on campus events (i.e., campus preview events, admitted student yield events, class or campus visits, application and admissions test prep workshops, and conferences).
Develop and implement strategies to recruit and enroll a diverse and well-qualified student body for the MS programs. Particular emphasis is placed on developing relationships with colleagues at the University of Minnesota and regional campuses to enhance awareness of Carlson pre-professional programs with current undergraduate students.
Serve as a key advisor to all candidates interested in the MS programs. Correspond regularly with prospective students through use of multiple platforms. Advise candidates on MS degree value, career opportunities, program curriculum features, and application requirements.
Develop and manage campus/class visit program aimed at increasing awareness and interest in the Carlson MS programs.
Meet with prospective students through scheduled appointments as well as walk-ins.
Lead and present at MS program information sessions for prospective students.
Provide regular outreach to high potential candidates via phone or email (i.e. high GMAT/GRE test scores, identified high-potential applicants, etc.).
Participate in local physical & virtual recruiting events, such as lunches, coffee chats, education fairs, corporate visits, virtual information sessions and other recruiting yield events on and off campus to meet enrollment and yield goals set by the administration and faculty of the program.
Participate in domestic and international recruitment travel, representing the Carlson MS programs and cross-selling Carlson graduate programs as appropriate.
Plan recruitment travels, which can consist of admissions interviews, one-on-one meetings, informational lunches, alumni events and/or graduate fairs.
Manage current student and alumni Ambassador Programs for use in recruiting and admissions efforts.
Participate in and support MS programs social media efforts via recruiting chats, blogs, virtual fairs, Facebook & Instagram.
Provide support for other recruiting projects as needed.
Coordinate MS programs application and interview process, correspond with applicants at every stage of the application process, continuing to recruit and sell the program.
Identify full-time MS applicants to invite for admissions interviews.
Conduct admissions interviews: on campus, off campus, or by Skype.
Serve as a voting member of the admissions committee.
Review admission applications and make decisions for acceptance or denial.
Provide recommendation for scholarship consideration.
Participate in the development of admissions and post-admission related materials and communications for newly admitted students.
Administrative & Leadership (15%)
Build relationship with students enrolled in the MS programs. Actively participate in student events organized by the MS programs.
Participate in new student orientations.
Coordinate updates of the programs’ websites, brochures, social media and other communication channels.
Supervise graduate assistants / students workers when needed.
Team with MS team to define and manage admissions and recruiting budget.
Participate in school-wide activities & committees as appropriate.
Participate in department projects/events as they arise and support as needed.
Represents the office at various internal and external events.
** The employer reserves the right to change or assign other duties to this position **
MINIMUM / ESSENTIAL QUALIFICATIONS:
Bachelor’s degree and at least four years of experience in higher education admissions, recruiting, student advising, relevant sales experience, or program administration
Excellent presentation skills
Proven ability to interact with a diverse clientele
Program management experience
Excellent written and verbal communication skills
Proven client relationship building experience
Demonstrated work in a professional business setting and experience working and leading in a team environment
PREFERRED QUALIFICATIONS / SELECTION CRITERIA:
Ability to work independently; ability to identify and solve problems; organizational skills
Ability to work with high-level professionals from external organizations
Outstanding customer service skills
Strong attention to detail
Demonstrated work in a professional business setting; experience working with adult students
College student recruiting/advising experience
Knowledge of computer programs (excel, access, etc.)
Marketing and/or sales experience
Proven record of success working in a fast-paced environment
The University of Minnesota, founded in the belief that all people are enriched by understanding, is dedicated to the advancement of learning and the search for truth; to the sharing of this knowledge through education for a diverse community; and to the application of this knowledge to benefit the people of the state, the nation, and the world.