The Assistant/Associate Director will play a leadership role in the planning, development, coordination and management of our admissions communications plan. The Assistant/Associate Directorwill be responsible for the creation of our electronic, print and social media campaigns. Working closely with the College’s Director of Marketing, the Assistant/Associate Directorwill meet weekly with the admissions communication team to make sure our communication plan is executed in a timely, thoughtful, purposeful, and authentic way.
Create the admissions communication plan for prospective students, parents, and guidance counselors. This includes all print and electronic communication, along with monitoring the effectiveness of each type of outreach. Reports will be created on a weekly basis to track the open rates of emails, the conversion of prospective students to applicants, etc.
Work closely with the admissions recruiting staff to support their off-campus activities.
Work closely with the campus events team to support their efforts.
Organize and attend weekly meetings with admissions communication team.
Stay current on trends in admissions communications to make sure the Colleges are being innovative in our recruitment materials and responsive the needs of the college bound population.
Prepare reports on the effectiveness of communication initiatives and strategies.
Collaborate with the admissions IT manager to effectively leverage our technologies to communicate with our constituents.
Maintain relationships and manage the application process on a small recruiting territory.
Demonstrate an awareness of and sensitivity to unique social, cultural, and economic circumstances.
Demonstrate knowledge for the Colleges’ educational philosophy and mission.
Bachelor's degree is required. 0-4 years of college admission recruitment or related experience preferred. The ideal candidate will be a highly organized individual, able to work under certain degrees of pressure. In addition, candidates for the position must possess superb written and oral communication skills, computer skills, familiarity with the Internet, a high level of energy, and a lively imagination. Knowledge of enrollment systems applications, Microsoft Word, Excel, and PowerPoint programs helpful. Must be able to work with and maintain extremely confidential and sensitive information.
This is a full-time, 12-month, benefits-eligible administrative position. Work hours are 8:30 a.m. to 5:00 p.m., during the academic year, with a possible shortened workweek during the scheduled summer hours time period. Additional hours, including Saturdays, may be required on occasion. This position description is not all-inclusive, as other tasks or responsibilities may be assigned.
Review of applications will begin immediately. You may be contacted by the hiring supervisor for additional information. Interested applicants are to submit a cover letter, resume and professional references using our application service Interfolio using the link on the right of the page. Background check required.
If you have a question or need help on uploading your application materials, please contact Interfolio's support team at [email protected] or call 1-877-997-8807 between the hours of 9:00 a.m. through 6 p.m., EST, Monday through Friday.
About Hobart and William Smith Colleges
Located on 195 acres in the heart of New York States Finger Lakes Region, Hobart and William Smith are independent liberal arts colleges distinctive for providing highly individualized educations. Guided by an interdisciplinary curriculum grounded in exploration and rigor, the Colleges prepare students to think critically. In partnership with the Geneva and global communities and through robust programs in career development, study-abroad, service, leadership and athletics, the Colleges foster an environment that values global citizenship, teamwork, ethics, inclusive excellence, and cultural competence.Under the mentorship of faculty, Hobart and William Smith students gain the necessary clarity to be competitive when seeking employment. They win prestigious fellowships like the Rhodes, Gates Cambridge, Udall, Fulbright and Goldwater. They gain admittance to the best graduate programs in the country. They go on to lead lives of consequence.